ABOUT WASTEDPOTENTIAL

OUR GOAL IS TO HELP YOU AND YOUR ARTIST(S) BUILD AN UNFORGETTABLE EXPERIENCE. WHETHER IT BE WITH STAGE DESIGN, TOUR MANAGEMENT, VISUALS, OR ANYTHING ELSE WE OFFER. OUR TEAM WILL WORK DILLIGENTLY TO ASSURE THE CREATIVE PROCESS IS AS SMOOTH AND SEAMLESS AS POSSIBLE.

WE WILL MAKE YOU AND YOUR ARTISTS VISION COME TO LIFE. WE CONSIDER OUR TEAM TRULY A ONE STOP SHOP FOR ALL THINGS CREATIVE AND TOURING.

WASTEDPOTENTIAL GOT ITS START IN CHICAGO, IL. FROM SHOOTING LOW BUDGET MUSIC VIDEOS AROUND THE CHICAGO REGION, WASTEDPOTENTIAL QUICKLY EVOLVED INTO A CONCERT PROMOTIONS COMPANY SPECIALIZING IN GUERILLA PROMOTIONS. IN 2013, WASTEDPOTENTIAL BEGAN BOOKING MIDWEST COLLEGE TOURS FOR GROWING ARTISTS SUCH AS CHANCE THE RAPPER, LOGIC, AND MORE.

SINCE THEN, WASTEDPOTENTIAL HAS GROWN INTO FILLING TOUR MANAGEMENT ROLES AND OTHER FACETS OF THE LIVE CONCERT PRODUCTION WORLD. WE CURRENTLY HAVE APPROXIMATELY 70 PEOPLE ON OUR STAFF, WORKING WITH SOME OF THE BIGGEST ARTISTS IN MUSIC AND WE ARE CONSTANTLY GROWING AS A COMPANY.

IF YOU HAVE ANY QUESTIONS ABOUT OUR STORY OR WANT TO WORK WITH WASTEDPOTENTIAL PLEASE CONTACT US.

TOUR MANAGEMENT

OUR TEAM USES A SOFTWARE CALLED MASTER TOUR, THAT ALLOWS EVERYONE ON TOUR TO DO THINGS LIKE SEE SCHEDULES, HOTELS, GUEST LISTS, TOUR ROUTE, AND ANYTHING ELSE YOU MAY NEED ON TOUR.

WE ALSO BUILD DETAILED RIDERS FOR EVERY ONE OF OUR CLIENTS.

LIGHTING

WE SPECIALIZE IN PROGRAMMING AND DESIGNING AUTOMATED LIGHT SHOWS.

OUR SHOWS CAN BE PURELY AUTOMATED WITH NO OPERATOR, OR WE CAN SEND ONE OF OUR STAFF ON YOUR TOUR.

RENDERING TO REALITY

WE WORK WITH YOUR TEAM ON THE CREATIVE VISION, AND THEN CREATE THE VISION IN OUR 3D RENDERING PROCESS SO WE CAN SEE WHAT EVERYTHING WILL LOOK LIKE ON STAGE BEFORE EVEN STEPPING FOOT INTO A VENUE.

VIDEO

OUR TEAM CAN CREATE CUSTOM VIDEO CONTENT TO PLAY ON VIDEO WALLS FOR YOUR SHOW, AS WELL AS DESIGN AND OPERATE THE VIDEO CONTENT.

SPECIAL FX

WE WORK WITH ALL SORTS OF SPECIAL FX, INCLUDING: LASERS, CO2 JETS, CONFETTI, PYRO FLAMES, LOW LYING FOG & MORE.

TV & AWARD SHOWS

WE CAN HELP YOU MAKE SURE YOUR TV & AWARD SHOW ARE A1. FROM KIMMEL & FALLON TO THE VMAS, BILLBOARD AWARDS, & MORE…WE’RE HERE TO HELP.

MUSIC VIDEOS

WE USE OUR KNOWLEDGE OF PRODUCTION, BUDGETING, & MORE TO GIVE THE ARTIST THE APPEARANCE AND FEEL OF A LARGE BUDGET VIDEO WITHOUT ACTUALLY BEING LARGE BUDGET.

LIVE SOUND

OUR TEAM OF LIVE AUDIO EXPERTS WORK WITH YOUR TEAM TO MAKE SURE YOU HAVE THE BEST SOUNDING LIVE SHOW POSSIBLE.

PHOTOGRAPHY

WE USE OUR KNOWLEDGE OF PRODUCTION TO CREATE AMAZING LOOKING ENVIORNMENTS FOR PHOTOSHOOTS.